SEO, analytics and store improvements for an organic beauty brand

For an organic beauty brand that sells through WooCommerce, we handle SEO, Google Analytics and Search Console, and we set up upsells across the store. See more of our retail and e-commerce work.

Woo Commerce

The challenge

An online beauty store depends on being found in search and on product pages that sell. The brand needed its SEO, analytics and Search Console looked after, and product pages that suggest the right related products.

What we do

SEO

We handle the store’s SEO, so shoppers searching for organic beauty products can find it.

Google Analytics

We look after Google Analytics, so the brand can see where shoppers come from and what they do.

Search Console

We look after Search Console, keeping an eye on indexing and any issues Google reports.

Upsells across the catalogue

We set up upsells for every product, four per product and following the brand’s own merchandising rules, so each product page suggests items customers are likely to add.

How we work

Search, data and the store, looked after together.

1. Measure

We set up and look after Google Analytics and Search Console.

2. Improve SEO

We work on the store’s SEO so products can be found.

3. Improve the store

We set up upsells on every product page, following the brand’s rules.

4. Keep going

We keep tracking results and making changes as the store grows.

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